A Quick Tip to Improve Your Sales


I’ll be brief. If not – I’ll negate my very own point. Got time to read a 12-page essay on sales improvement? you would like to urge back to creating sales and money. Let’s go then.

Less time more pressure.

You prospects have less time and feel more pressure. a bit like you, I’m sure. As a sales professional, you would like to be sensitive to the present . For your own good, have a transparent , short and concise benefit statement. Don’t waste a prospect’s time or yours with lengthy (and boring) introductions. Observe people that continue and on at networking events when asked what they are doing or introducing themselves to the group. Is that you?

Less resources to urge more done.

Your sales increase once you better demonstrate what proportion ‘leverage’ your product provides. Have prepared proof of considerable Return On Investment for prospects. the simplest ROI support is customer testimonials containing real numbers. If you do not have any, use industry data and 3rd party research, or statistics, and proactively collecting your own. Start today.

Less contact more voice mail.

If you do not improve your ability for leaving voice mail messages, then you’ll still face the frustration of getting your calls returned. Most salespeople’s ability and confidence with voice mail remains poor. If you cannot motivate me to even call you back, how could you most likely motivate me to shop for from you? Again, be brief, concise and clear. the foremost glaring weakness isn’t letting me know the advantage of calling you back. Get training on the way to leave an impactful 30-second message that cannot be ignored and pulls response.

Less paper and more email.

Letterhead is tough to seek out lately . A client of mine, IBM, wanted to send a testimonial letter a few sales seminar I gave. My contact couldn’t find letterhead. However, lack of letterhead is not any excuse for poor spelling and curt communication. Build relationship through constant and meaningful email contact. Make your emails well-written, focused and brief. You face obstacles, like strict network security and therefore the poor computer skills of your recipients. Take a course on email etiquette and replica writing. Don’t send an email with large or too many attachments. Sending paper ‘snail-mail’ is making a comeback with the present anti-spam and “too-much-email” sentiment.

Less personal presentations and more technology.

Travel and budgets have diminished. Teleconferencing and web-based presentations have grown in their use. Sadly, technology doesn’t breed ability. hear me. employing a webinar to read a PowerPoint to me over the phone won’t sell me. Again, build your skill set and improve your presentations or have an expert facilitator do them for you.

Less talk and more listening.

The wisdom of the ages. Cliché really but still ignored and executed poorly in sales. Prospects have little time to concentrate to your ‘sales pitch.’ Ironically, they need many time to ‘complain.’ Perfect. Encourage this and note their problems. allow them to sell themselves. Let your prospects talk themselves into purchasing and stop interrupting them. Give the occasional prompt and affirmative nod to support their rant. Good sales people sell products. Great sales professionals solve problems.

Less preparation and more action.

More salespeople fail while perfecting their approach rather than actually making contacts. Look. Over-preparing causes you to sound robotic and impersonal anyway. it is a procrastinator’s crutch and an excuse for those in fear of rejection. Get on the phone and attend networking events now. Improve on the fly. don’t be concerned . We’re all human and usually kind.

Enough said. Time to sell.

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